In Store Customer Experience: A first approximation in the construction of a scale

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Bustamante, J.C.  (2017) In Store Customer Experience: A first approximation in the construction of a scale. Artículo presentado en ACR 2017 Latín América Conference, Cali, Colombia.

Fecha: 2017
Título: In Store Customer Experience: A first approximation in the construction of a scale.
Autor: Juan Carlos Bustamante
Nombre de la Publicación: ACR 2017 Latín América Conference