The effect of relational capital in export markets: a resource orchestration based approach.

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Bustamante, J.C ; Wong, S.  (2018) The effect of relational capital in export markets: a resource orchestration based approach. Artículo presentado en Academy of Marketing, Escocia, Reino Unido.

Fecha: 2018
Título: The effect of relational capital in export markets: a resource orchestration based approach.
Autor: Juan Carlos Bustamante, Sara Wong
Nombre de la Publicación: Academy of Marketing